Milliken Napery Web Site Adds Helpful Tools, Refreshes Look
SPARTANBURG, S.C. (July 24, 2006) – Milliken & Co. announced today the launch of the company's updated website at www.millikentablelinen.com. After customer research and recent new product launches, the company has added helpful tools and updated the look and content of the site to better meet the needs of current and potential customers.
"We truly believe our products provide table linen solutions for our customers, and we want our website to be the information tool to help them better understand the quality and return-on-investment we offer," said Rick Jarrard, Napery Fabrics General Manager. "Products like Signature Plus and Project Green are revolutionizing the industry, and we have upgraded our website with information and tools like the Milliken Table Linen Savings Calculator that shows customers how these products can improve their bottom line."
The website's overall graphic refresh incorporates copy and graphics to support the new Genuine Milliken Table Linen branding platform with new photography throughout the site.
Other features of the new website include:
- Launch of the Project Green/Signature Plus Savings Calculator to help customers estimate their savings with Milliken
- Additional napkin folds and instructions
- New washing instructions
- Added color grouping charts
- New Troubleshooting guides
- E-newsletter sign-up area
Founded in 1865, Milliken & Company® is a privately held textile and chemical company that employs approximately 11,000 associates worldwide. Milliken operates nearly 50 manufacturing facilities in the U.S. and eight countries. Having more than 2,000 patents issued or applied for, the company produces more than 38,000 high performance products. For more information about Milliken's napery fabrics, call 1-800-322-8326 toll free, or visit its website at www.millikentablelinen.com. International inquiries can call 1-864-503-2897.
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